Mastercard
Opinion leaders for Mastercard
Task
Announce brand campaigns on Facebook and Instagram and build brand image.
Solution
- We cast 16 opinion leaders, from TV hosts and actors to tech creators.
Result
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6.6M total campaign reach
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221,000 social actions
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26 placements
Materials
Talent
Ilya Varlamov, Anfisa Chekhova, Aurora, Maxim Vitorgan, Igor Vernik, Ravshana Kurkova, Vlad Lisovets, Irena Ponaroshku, Svetlana Ivanova, Anna Mikhailovskaya, Agniya Ditkovskite, Kristina Si, Ruslan Usachev, Wylsacom, Rozetked, Boris Vedensky
What shall we build together?
Tell us what you want to launch or improve. We’ll discuss the task and suggest the next step.