L’Oréal Paris
Eight stars, eight shades
Task
Show the range of shades of Alliance Perfect foundation.
Solution
- We matched celebrities to specific foundation shades.
- The script was adapted for each star.
- We ran four shoot days and managed the talent on set.
Result
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8 celebrities
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4 shoot days
Materials
Talent
Svetlana Khodchenkova, Regina Todorenko, Marina Kim, Anna Okuneva, Alexandra Fedorova, Anna Ustyuzhanina, Polina Brzhezinskaya, Elmira Abdrazakova
What shall we build together?
Tell us what you want to launch or improve. We’ll discuss the task and suggest the next step.